
Hey, I'm Lud!
Product Designer | UX/UI Designer | UX Writer
UX/UI Designer with two years' experience. My professional mission is to translate ideas and knowledge into intuitive, accessible and meaningful design solutions for users and clients.
RESPONSABILITIES
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Conduct user interviews, surveys, and usability studies to understand user needs.
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Create user personas to represent different user types and their characteristics.
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Organize and structure information to create intuitive and user-friendly navigation.
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Develop sitemaps and wireframes to outline the structure and flow of a digital product.
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Design and prototype interfaces that facilitate effective and enjoyable user interactions.
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Plan and conduct usability testing sessions to gather feedback on prototypes or existing products.
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Iterate designs based on user testing results to improve overall user experience.
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Consider and implement accessibility principles to ensure the product is usable by people with diverse abilities.
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Develop user flows to illustrate the paths users take through a product to achieve their goals.
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Work closely with product managers, developers, and other stakeholders to align design decisions with business goals and technical feasibility.
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Document design decisions, rationale, and specifications for developers and other team members.
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Advocate for a user-centered design approach within the organization.
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Use analytics and metrics to assess the success of design solutions and make data-driven improvements.
EXPERIENCE
2024 - Until now
UX/UI Designer
Banco do Nordeste (the largest regional development bank in Latin America)
Remote
2023-2024
UX/UI Designer trainee
Fóton Informática S.A
Brasilia, Brazil
2020-2023
Content Designer | UX Writer
Fóton Informática S.A (Marketing Departament)
Brasilia, Brazil
EDUCATION
2024 - 2026
Centro Universitário IESB
Degree in Information System Technology
2021 - 2022
Pontifícia Universidade Católica do Paraná (PUCPR)
Pós-graduação - Big Data e Marketing Intelligence
2009 - 2012
Centro Universitário de Brasília (UniCeub)
Bachelor degree in Communication - Journalism
SKILLS
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Figma
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UI Concepts
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UX Design
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UX Writing
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Microcopy
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Storytelling
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Usability Test
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Agile Methodologies
Languages
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Portuguese (native)
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English (Advanced- IELTS Academic)
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French (intermediate)
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Spanish (basic)